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How to Track Link Clicks in SMS Campaigns

When you include a tracked link in an SMS campaign, Prospyr gives you a clearer view of how that campaign performs. You can see who clicked the link, how many times they clicked, your overall click rate, and the revenue generated from the campaign, helpin

Add a tracked link to your campaign

  1. Create your SMS campaign as you normally would.

  2. Add your link anywhere in the message body.

  3. Prospyr recognizes the link and shows a link tracking toggle. Leave it on to track clicks.

See who clicked your link

  1. Go to Direct Marketing > Analytics > Text Messages.

  2. Open the campaign that included the tracked link.

The campaign report shows:

  • The link that was tracked

  • Click rate

  • Who clicked the link

  • How many times each recipient clicked

  • Outcome

  • Revenue generated

Filter your recipients

In the Recipients section, you can search by name or phone number.

You can also filter recipients by:

  • Clicked

  • Booked

  • Not Clicked

Retarget people who clicked but didn't book

If someone clicked your link but didn't book, you can save them as an audience to follow up with.

  1. In the Recipients section of the report, click Retarget [number] who clicked but didn't book.

  2. Prospyr saves a new campaign audience named after your campaign, such as "[Campaign name] — clicked, didn't book." A message confirms that the audience was saved.

  3. The audience page shows the Total Members and a preview of who's in it. To get the list as a spreadsheet, click Download CSV.

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